Best AdSense Niches and Highest Paying AdSense Keywords

It makes natural that you would want the largest payout if you are monetizing your website using AdSense placements. Who wouldn’t?

Because not all advertising will pay equally, you need to be careful about the niches you write in and the keywords you optimize for. You will make more money from the ad placements on your website if you can use your content to increase clicks and conversions in high-paying categories or keywords.

Using this kind of plan can mean the difference between earning pennies per click and generating substantial cash that truly affects your life and business.

We conducted some study since we wanted to assist publishers in seeing the kind of earnings they may expect when they become AdSense publishers. We closely examined the highest paid ad categories and keywords using Semrush’s CPC Map tool so you could modify your content and begin serving them right now.
The US, Canada, UK, and Australia’s Top AdSense Niche

If your intention is to monetize your material through the Display Network, finding the most successful AdSense Niches will be a good place to start. However, you should be aware that there are variations depending on location.

Let’s examine the top niches in the US, Canada, the UK, and Australia. Keep in mind that focusing on the correct niches might yield even greater results if you pair your expertise with the highest-paying keywords.
The US’s Finest AdSense Niche

With an average cost per click of $17.55, the insurance niche is by far the highest paid one in the US. This specialization includes all insurance kinds, such as life, health, house, and auto insurance. Even with significantly higher CPCs, insurance ads can have extraordinarily strong returns on investment, which makes businesses willing to pay more for clicks.

The US’s Finest AdSense Niche

The following are the top niches after insurance:

Online learning costs $12.08 every click.

Ads and marketing at $6.45 per click.

Legal clicks cost an average of $6.11.

Telecom and the internet @ $4.96 each click.

Things start to become less expensive after these niches, with nothing exceeding $2.28 per click. But even $1.90 per click from the jewelry business, for example, might mount up if you have or are developing a site with a lot of visitors. Even though it won’t pile up as quickly as a $17.55 CPC, with a high CPC like this, you should also consider volume and relevancy.
The UK’s Finest AdSense Niche

Similar to the US, insurance is undoubtedly the niche in the UK with the highest cost per click, averaging almost $6.86.

The UK’s Finest AdSense Niche

With an average CPC of $3.49, Marketing & Advertising is the second most profitable niche, followed closely by Internet & Telecom at $3.21 and Cryptocurrency at $1.82. No other niches even come close to this level of profitability.
Australia’s Top AdSense Niche

The most lucrative markets in Australia are similar to those in the UK.

Australia’s Top AdSense Niche

With a CPC of $8.39, insurance is once again the greatest niche for publishers in Australia. Marketing & Advertising ($4.12), Cryptocurrency ($3.08), Internet & Telecom ($2.67), and Online Banking ($2.09) are the next best niches.
Canada’s Finest AdSense Niche

Canada has a much lower average cost per click than other countries, so the insurance niche has the highest average cost per click at $3.57.

Canada’s Finest AdSense Niche

The niches of Marketing & Advertising ($2.74), Home & Garden ($2.21), which is tied with Internet & Telecom ($2.19), and Law ($2.19) come behind Insurance.

It’s useful to know that the most lucrative niches overall are Internet & Telecom, Insurance, and Marketing & Advertising if you are targeting audiences in different nations.

Obtain a group account.

To save money on a Semrush membership
Find out more →
Example of an ADS
The Highest-Paying Terms in the United States, United Kingdom, Australia, and Canada

Knowing which niches will generally have the highest CPCs is wonderful, but it’s also helpful to know which keywords will most likely pay out the most.

Here, there are two things to consider: the most costly terms that will give the highest cost per click, and the most popular keywords that will result in the greatest number of clicks. You can combine a combination of both into your content by modifying your content strategy accordingly.
The Highest-Paying US Keywords

There is minimal correlation between the most costly and highly sought-after keywords in the United States.

The US’s highest-paying keywords

The most expensive keywords in the insurance sector are obtain auto insurance online ($67.28), fast auto insurance quote ($69.72), and Geico insurance ($83.24).

Conversely, the most searched-for keywords are trip insurance (368,000), auto insurance (368,000), farm insurance (450,00), and farmer’s insurance (450,00), with a volume of 450,000 monthly searches.

The US’s Highest-Paying Keywords

“Start online college today” ($68.22), “apply for online college classes” ($67.36), and “online college application” ($66.08) are the most expensive keywords in the online education category. Monthly search volumes for the most common terms range from 550,000 to 110,000.

The US’s Highest-Paying Keywords

The most expensive keywords in marketing and advertising are quite close in price, ranging from $20.95 for “seo consulting services” to just $27.85 for “email marketing.” Much more generic terms like “PR” and “marketing,” with 90,500 to 135,000 monthly searches, are the most frequent keywords.
The UK’s Highest-Paying Keywords

When it comes to the most expensive phrases, the UK is more focused on life insurance and insurance for businesses. The top 5 most expensive keywords range from $28.83 for “low cost life insurance” to $42.25 for “business health insurance.”

The UK’s highest-paying keywords

However, their top 5 terms are comparable to the top 5 in the US, with auto and travel insurance taking up the majority of each spot.

The UK’s highest-paying keywords

A local SEO company’s cost per click can range from $20.80 to $32.81 for marketing and advertising; the majority of high-value searches are likely to have higher cost per click (CPCs). Once more, more generic keywords like “logo design,” “SEO,” “PR,” and “branding” are the most popular ones. It’s simple to develop content around these.

The UK’s highest-paying keywords

The CPC for the top 5 most costly keywords for UK audiences in the Internet and telecom sector ranges greatly, from $36.80 for “3 mobile broadband” to $155.13 for “internet security firewall.”

There are also significant differences between the most popular terms in the UK for this niche, which range from 22,200 monthly searches for “cyber security” to 90,500 searches for “mobile phones.” Ironically, the deeper down the list you go, the more precise (and easier to rank for) some of these searches get. Some of these searches are so broad that it may be challenging to rank highly for them.
The Highest-Paying Australian Keywords

When comparing Australia’s data to that of the preceding two nations, it serves as a potent reminder of how particulars can vary greatly between geographic regions, even in cases where broad niche performance is similar.

With costs ranging from $53.34 for “family life insurance quotes” to $58.50 for “life insurance quote,” life insurance keywords were by far the most expensive. Having said that, travel and auto insurance-related terms were the most searched for.

the Australian keywords that pay the highest

The cost per click (CPC) for marketing and advertising varied from $31.62 for a “web marketing company” to $112.93 for a “search marketing company.” The most searched terms in this instance were quite similar to those in the UK, although they had far lower search volume: 9,900 monthly searches for “marketing” and 33,100 for “advertisement.”

the Australian keywords that pay the highest

The wide diversity of cryptocurrency also highlights the significance of study in your field. For the question “how to buy cryptocurrency in Australia,” their highest CPC was $50.51, and their lowest was still high at $31.49 for the phrase “cryptocurrency trading sites.” These searches have a high intent level.

the Australian keywords that pay the highest

The most frequently searched terms varied from 49,500 for “btc” to 201,000 for “bitcoin price” each month. Each of these postings would form a great basis for content and encourage a lot of visitors to your website.
The Highest-Paying Canadian Keywords

Compared to other regions, Canada offers substantially cheaper CPCs and monthly average search volumes. That being said, there’s still a lot of money that a publisher can make.

The top 5 most costly keywords in the insurance category are really rather different, ranging from $12.47 for “commercial business insurance” to $17 for vehicle insurance price quotes. There are 40,500 searches every month for the most common terms, which are essentially similar to one another and revolve around some variant of “insurance.”

The Canadian Keywords That Pay the Most

The average cost-per-click (CPC) in marketing and advertising is greater than in insurance, despite the fact that insurance generates more profits overall. The lowest cost per click (CPC) on this list of the top 5 keywords is $17 for “search engine marketing agency” and goes up to $26.10 for “email marketing.” Similar to those from the UK and Australia, the most popular keywords here are also those from there, with nebulous concepts like “seo,” “logo design,” and “pr” holding prominent positions.

The Canadian Keywords That Pay the Most

With high average CPCs for the nation and the most expensive term being network security monitoring at $24.82, the Internet & Telecom sector has a lot of room to grow. Though the search volumes for their most popular terms vary greatly—for example, “internet” has an astounding 40,500 searches, while “cyber security” is just the fifth most common keyword with 6,600 searches.

The Canadian Keywords That Pay the Most

The 4-Step Method for Making Use of This Information

There’s a lot of information here, and it could be hard not to get overwhelmed. To assist you with that, we have created a 4-step procedure that will enable you to take advantage of the data that has been included in our post thus far.
1. Decide Which Keywords in the Selected Niche to Target

After deciding which niches to target (keep in mind that you don’t have to limit yourself to the top ones we’ve found), you should conduct industry-specific keyword research in order to optimize for the most lucrative and well-liked terms.

Look for an industry-related “seed” term (such as “insurance”) using Semrush’s term Magic Tool to identify the most profitable and relevant keywords.

Decide Which Keywords in the Selected Niche to Target

Here’s a pro tip: experiment with sorting. For instance, if you rank keywords according to the highest CPC, you’ll probably find low volume, long-tail phrases that have the potential to generate large long-term profits. On the other hand, if you search for large volume keywords, you will most likely find terms with low average CPCs but significant potential exposure. Think about your approach and determine the best combination to help you increase sales.

Join a free 7-day trial now.

Use Semrush to monetize your viewers.
Sign up for free →
ADS example 2. Determine Which Keywords Bring in the Most Money for Your Rivals

It never hurts to take advantage of some of your competitors’ top keywords in order to gain an advantage over them. Occasionally, they may already be aware of a few things that you are not.

Imagine being able to see which terms bring in the most money and clicks for your competitors. You can achieve this with Semrush’s Organic Research tool.

There are four simple actions you need to take under the “Positions” tab:

Visit the webpage of your competition.

Click to view the complete report after scrolling to “Top Organic Keywords.”

Arrange according to CPC.

View a comprehensive list of possible keywords that you may utilize right now to strike the ideal mix between high search volume and high CPC.

To create a varied yet highly successful profile, go through this procedure with a minimum of three to five sites to get a solid understanding of which keywords you should be targeting.

Determine Which Keywords Are Bringing in the Most Money for Your Rivals
3. Select Subjects That Most Interest You

In order to optimize your content for relevant advertising to show on your website, you should consider the subjects that your audience will find most interesting when you are developing material.

Even while this can be difficult on its own, our Topic Research tool can be useful. Simply enter in a topic connected to the industry, such as “insurance,” and you will be presented with the headlines that most closely match the interests of users looking for content on the subject.

Choose Subjects That Most Interest You

4. Produce Content With the Best Possibility for Ranking

Having excellent content that targets high CPC and high search volume keywords is fantastic, but it won’t mean much if you can’t drive traffic to your website so that users can view the advertisement, click on it, and then access the content.

This implies that in order to rank as high as possible in the SERPs, your content needs to be optimized.

Here’s where our SEO Writing Assistant can help: in a matter of seconds, it will evaluate the tone, originality, readability, and SEO potential of any material you produce.

Provide Content That Has the Highest Potential Ranking

The tool will provide detailed recommendations on how to raise your post’s prospective rating, providing you with useful guidance that will raise the visibility of your content in search engine results and increase sales as a consequence.

Author: MM Gold Land

Leave a Reply

Your email address will not be published. Required fields are marked *